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About NiftyChick

If play is the work of the child, then toys are the tools.

As a mother of two daughters, it was often challenging to find toys that were designed and marketed to appeal to their gender, but that also recognized their wide range of interests. That’s why we have created NiftyChick, a place where you can find toys created with girls in mind that will inspire them to explore the world around them. We hope to be a resource for others who share the desire to support and encourage the young girls in their lives by providing them with toys that allow them to "play with the possibilities"!

Andrea Augustine
Founder, NiftyChick